if you didnt need it then..

Kudos to all those people fighting against"no budget" and winning!

These true leaders who've chosen long term over short term thinking have taken matters into their own hands and I applaud them for making it happen. These people get it - they recognize the need to participate in business conferences to jumpstart innovation. These events arent boondogles - they're brain food - you get to exchange ideas and dos and donts with like minded people you cant meet online. I'm inspired that they fought to be inspired and won!

For those still saying "if you did without it last year you can do without it this year "... I have this to say... If you did without your asthma medicine last year can you do without it this year? Even if you cant breathe now and you'll be worse off tomorrow if you ignore it?

NOW is the time you need innovation and new ideas - its a new world with new rules and fyi for those PLU (people like us) TED groupies who can't get in to hear Adrian van Hooydonk, Director of BMW Group Design keynote - FEI Europe http://www.frontendofinnovation.com/ just added him - concept car and all to the already astonishing line-up of groundbreaking doers.

Deep breaths......it's about time to change the playbook.